Efforts to attract bookings directly through a host’s own website or channels, bypassing third-party platforms and their associated fees.
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The process of defining and communicating a short-term rental brand’s value proposition and target audience in a way that differentiates it from…
A metric used in short-term rental management to track the number of guest stays compared to the number of reviews received. A…
The process of collecting, analyzing, and responding to guest reviews and feedback to improve the rental experience and address any issues.