A semi-fictional representation of an ideal guest, based on data and research, used to guide marketing efforts and tailor the guest experience.
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Refers to the increasing use of technology and automation in the short-term rental industry, such as smart home devices, automated messaging, and…
Providing guests with curated information about nearby attractions, restaurants, transportation, and other points of interest.
Automated systems that adjust rental prices based on factors like demand, seasonality, and competitor pricing to maximize revenue.
A legal document that proves ownership of a short-term rental property.