The practice of dividing potential guests into distinct groups based on shared characteristics, such as demographics, travel preferences, or booking behavior, to tailor marketing and guest experiences.
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A measure of the profitability of a short-term rental property, calculated as the annual rental income divided by the property value, expressed…
A cleaning service offered to guests staying for an extended period, typically performed weekly or bi-weekly depending on the length of their…
A simple, hand-drawn or digital illustration showing the layout of the property, including room dimensions and furniture placement. Useful for guests to…
A higher standard of cleaning and sanitization procedures, often implemented in response to health concerns or guest expectations.