A plan for setting competitive and profitable rental rates for a short-term rental property based on factors like seasonality, demand, and competition.
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A reservation made directly with the host or property manager, bypassing third-party platforms like Airbnb or VRBO.
The highest possible rating a guest can give a short-term rental property and host on platforms like Airbnb and VRBO.
A marketing strategy that focuses on targeting specific guest demographics and aligning property listings and messaging with their interests and preferences.
The practice of maintaining consistent pricing for vacation rentals across all online travel booking channels (OTAs) like Airbnb, VRBO, and Booking.com.