A semi-fictional representation of an ideal guest, based on data and research, used to guide marketing efforts and tailor the guest experience.
You may also like
Maintaining consistent pricing for a short-term rental property across all distribution channels to avoid discrepancies and guest confusion.
The compatibility between a guest’s travel style, preferences, and the characteristics of the neighborhood where a short-term rental property is located, ensuring…
A host’s legal responsibility for injuries or damages occurring on their short-term rental property due to unsafe conditions caused by alcohol or…
Actively soliciting and responding to guest feedback to identify areas for improvement, enhance the guest experience, and build a positive reputation.