A business strategy focused on understanding and prioritizing the needs and expectations of customers. In the context of short-term rentals, VoC involves actively collecting and analyzing guest feedback to improve the overall rental experience.
Protective measures implemented to secure the online presence and data of short-term rental businesses, including strong passwords, firewalls, and secure payment gateways.
Evolving preferences and demands among travelers seeking unique experiences or accommodations, influencing the types of short-term rentals in demand and marketing strategies.
A rule implemented by hosts to prohibit smoking within their short-term rental properties, often to maintain cleanliness, prevent odors, and comply with health regulations.
Adhering to local regulations and rules regarding noise levels in short-term rentals, often involving quiet hours, restrictions on parties, and measures to prevent noise disturbances.
Community-based initiatives that promote safety and security in neighborhoods, often involving collaboration between residents and local authorities to address concerns related to short-term rentals.
The process of guiding new short-term rental hosts through the initial steps of setting up their listing, understanding platform rules, and preparing their property.
Online platforms that cater to specific types of short-term rentals or target specific guest demographics, offering a more specialized marketing and booking experience.
A legally binding contract that can be used to protect confidential information related to a short-term rental business, such as financial data or business strategies.
The use of artificial intelligence (AI) to analyze and understand human language in guest reviews, messages, or other text data, enabling automation and insights for hosts.
A form of paid advertising that blends seamlessly with the content on platforms like social media or travel websites, designed to promote short-term rentals to a targeted audience.