The practice of dividing potential guests into distinct groups based on shared characteristics, such as demographics, travel preferences, or booking behavior, to tailor marketing and guest experiences.
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A booking request made directly by a guest through a platform’s booking system, as opposed to an inquiry or pre-booking communication.
The use of technology to automate repetitive tasks in short-term rental management, such as guest communication, booking management, and cleaning scheduling.
Identifying and understanding a specific subset of travelers most likely to book your short-term rental, considering factors like demographics, interests, and travel…
A term used to describe a deck or patio area that is specifically highlighted as a feature of a short-term rental property…