A financial metric calculated by dividing the annual rental income after expenses by the total property investment, indicating the profitability of a rental.
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A type of grass commonly used for lawns and pastures, known for its rapid growth and hardiness.
A measure of guest satisfaction related to the quality and reliability of the WiFi provided in a short-term rental property.
A semi-fictional representation of your ideal guest, based on research and data about your existing and potential customers. Creating detailed buyer personas…
Marketing strategies and content that remain relevant and effective over time, attracting a consistent flow of potential guests to the rental property.