A measure of a short-term rental property’s profitability, calculated by subtracting operating expenses from revenue, excluding debt service and income taxes.
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The brand’s focus on providing simple, comfortable, and affordable accommodations for value-conscious travelers.
A marketing strategy that divides a target market into smaller groups based on geographic location. Short-term rental hosts can use geographic segmentation…
A comprehensive list of all the amenities available at a short-term rental property, highlighted in the listing description to attract potential guests.
A type of insurance that covers damages or losses to equipment rented out to guests as part of a short-term rental agreement.