The average cost incurred to acquire a new guest, including marketing, advertising, and platform fees.
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Engaging in local Neighborhood Watch programs to enhance security and foster a sense of community around the rental property.
A term for a generic, uninspired, or misleading marketing approach for a short-term rental, often relying on stock photos, exaggerated descriptions, or…
The commitment a short-term rental brand makes to its guests, outlining the value and experience they can expect.
The phenomenon where a platform or service becomes more valuable as more users join and contribute to it, such as the increasing…