A scientific approach to marketing based on empirical evidence and behavioral patterns, often applied to understand and optimize customer acquisition and retention in the short-term rental market.
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A designation awarded by Airbnb to hosts who consistently provide exceptional guest experiences, meet specific performance criteria, and maintain high ratings.
The practice of optimizing pricing, availability, and marketing strategies to maximize revenue generated from short-term rental properties.
Providing amenities and features that cater specifically to families with children, such as cribs, high chairs, and childproofing measures.
The vertical distance between the crest of a tsunami wave and the mean sea level.