A scientific approach to marketing based on empirical evidence and behavioral patterns, often applied to understand and optimize customer acquisition and retention in the short-term rental market.
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Content created by guests who have stayed at a short-term rental, such as reviews, ratings, photos, and videos, often considered more authentic…
The process of improving the visibility and appeal of a short-term rental listing on platforms like Airbnb and VRBO.
Evaluations and feedback provided by guests after their stay, publicly viewable on platforms like Airbnb and VRBO. Reviews heavily influence booking decisions…
Insurance or security deposit options that protect hosts from financial losses due to accidental or intentional damage to their property by guests.