A marketing strategy that focuses on reaching potential guests within specific Designated Market Areas (DMAs), typically using advertising platforms that allow for geographic targeting.
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A bed size larger than a standard double bed, often featured as an amenity in higher-end short-term rentals listed on platforms like…
A situation in the short-term rental market where the number of available listings decreases, potentially leading to increased competition and higher prices.
Integrating smart home technology into short-term rentals to enhance guest convenience and comfort, such as automated lighting, temperature control, and entertainment systems.
Feedback left by guests after their stay, providing insights into the property’s condition, host’s communication, and overall experience, influencing future bookings.