A visual representation of how different brand messages connect to specific target audiences, customer needs, and marketing channels, providing a clear roadmap for communicating effectively with potential guests.
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A situation where a host accepts a higher offer from another guest after already accepting a booking, often leading to cancellations and…
Predicting future rental income based on historical data, market trends, and other relevant factors to inform pricing and business decisions.
The feeling of safety, security, and well-being that guests experience in a short-term rental, influenced by factors like cleanliness, communication, and host…
The collective sector encompassing all businesses and activities related to short-term rental accommodations, including property management, technology platforms, and hospitality services.