Using software or platform tools to automate guest communication, such as sending booking confirmations, check-in instructions, or post-stay reviews.
Glossary Term: Email Marketing
Various platforms and strategies used to promote and advertise short-term rentals to potential guests.
Various marketing strategies used to promote short-term rentals, including online travel agencies (OTAs), social media marketing, content marketing, and email marketing.
Automated messages sent to guests at specific points in their journey, such as booking confirmation or check-out instructions.
Utilizing multiple channels, including listing platforms, social media, and email marketing, to reach a wider audience.
Combining various marketing channels and strategies, such as social media, email marketing, and content marketing, to create a cohesive and effective approach to attracting guests.
A type of landing page designed to capture leads from potential guests, typically offering a valuable incentive like a discount code or free guide in exchange for contact information.
An automated email sent to guests at a specific time or trigger point during their booking journey, such as a pre-arrival message with check-in instructions or a post-stay review request.
A marketing strategy focused on creating and distributing valuable and relevant content to attract and engage potential guests.
Marketing strategies that actively reach out to potential guests, such as social media advertising, email campaigns, and influencer collaborations.
The process of attracting potential guests interested in booking a short-term rental property, using various marketing channels and strategies.
Utilizing targeted marketing strategies and platforms to reach specific traveler segments interested in short-term rentals.