Elements on a listing or website that build trust and credibility with potential guests, such as verified reviews and security features.
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The rate at which potential guests initiate the booking process on a short-term rental platform but do not complete the reservation.
Price reductions offered by the host for longer stays, last-minute bookings, or other promotional reasons.
The highest possible rating a guest can give a listing on platforms like Airbnb and VRBO, signifying exceptional quality and service.