A semi-fictional representation of an ideal guest, based on data and research, used to guide marketing efforts and tailor the guest experience.
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A message or request from a potential guest seeking information about a short-term rental, often regarding availability, pricing, or amenities.
Sophisticated algorithms used by revenue management systems to automatically adjust nightly rates for short-term rentals based on real-time market data and demand…
A metric that measures how quickly and consistently a host responds to inquiries and messages from potential guests on short-term rental platforms.
A regular schedule for cleaning, inspections, repairs, and upkeep of the rental property to ensure guest satisfaction and prevent potential issues.