A marketing strategy that divides a target market into smaller groups based on geographic location. Short-term rental hosts can use geographic segmentation to tailor their listings and marketing messages to specific regions or demographics.
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An award given by TripAdvisor to businesses that consistently earn great reviews from travelers.
An inquiry from a potential guest to receive a personalized price quote for their desired stay dates at a short-term rental.
The ongoing process of refining and improving brand messaging for a short-term rental based on data analysis, guest feedback, and market trends…