The process of visually outlining the steps a guest takes from initial awareness of a rental property to booking, their stay, and beyond, focusing on optimizing each touchpoint for a positive guest experience.
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The demographic cohort born between the mid-1990s and the early 2010s, known for their tech-savviness, preference for authentic experiences, and reliance on…
A specialized business that handles various aspects of short-term rental management for property owners, including listing optimization, guest communication, cleaning, and maintenance.
Prioritizing property upgrades and renovations that align with the evolving needs and preferences of the defined target market to maintain a competitive…
The attractiveness of urban environments for short-term renters seeking experiences related to culture, dining, entertainment, and city life.