A marketing strategy that focuses on targeting a specific segment of the market with tailored messaging and offerings, such as pet-friendly rentals or properties catering to digital nomads.
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Using natural language processing to analyze guest reviews and feedback to understand their overall sentiment and identify areas for improvement.
Evaluating the balance between the number of available short-term rentals and the demand from travelers in a specific market to identify pricing…
A guest who books a vacation rental property through the Vrbo platform.
A strict set of rules and consequences outlined by a host to address unacceptable guest behavior, such as property damage, excessive noise,…