The process of dividing a target market into smaller, more defined groups based on shared characteristics like demographics, travel purpose, or booking behavior. This helps tailor marketing efforts and pricing strategies.
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A popular coastal city in Vietnam known for its beautiful beaches, making it an attractive location for short-term rental properties.
Digital tools used to create detailed and accurate floor plans of rental properties, aiding in property marketing and guest understanding of the…
Strategies and tactics employed during periods of lower demand to attract bookings, such as offering discounts, running promotions, or targeting specific guest…
Utilizing digital tools and platforms designed to streamline tasks like booking management, communication, and financial tracking.