The process of dividing a target market into smaller, more defined groups based on shared characteristics like demographics, travel purpose, or booking behavior. This helps tailor marketing efforts and pricing strategies.
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An individual or company hired by property owners to manage their short-term rental properties, handling tasks such as marketing, bookings, guest communication,…
Incorporating a well-equipped gym within the property or partnering with nearby fitness centers to offer guests complimentary access, appealing to fitness enthusiasts.
A software or service that automates the process of distributing property listings across multiple booking platforms and channels.
A temporary or permanent deactivation of a host or guest account on a short-term rental platform due to violations of terms of…