The specific group of travelers a host or property manager focuses on attracting to their short-term rental. Defining a target market helps tailor marketing efforts, property amenities, and overall guest experience.
Menu
Target Market
You may also like
A representation of the most common type of guest a host or property attracts, based on factors like demographics, travel purpose, and…
Employing a diverse range of marketing channels beyond Airbnb and VRBO, such as social media, email marketing, and metasearch engines, to reach…
A set of guidelines provided by the host outlining acceptable behavior and expectations for guests staying at their property.
A compelling and informative overview of the rental property, highlighting key features, amenities, and benefits to attract potential guests.