The practice of continually refining and improving short-term rental listings on platforms like Airbnb and VRBO based on real-time data and analytics. This includes adjusting pricing, updating photos, refining descriptions, and responding to guest feedback to maximize occupancy rates and revenue.
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The degree to which a short-term rental business streamlines its operations, communication, and processes for optimal performance.
A marketing tactic used by hosts or property managers to incentivize existing guests to refer new guests, often offering discounts or rewards…
The degree to which a short-term rental property blends seamlessly into the existing architectural and social fabric of the surrounding urban environment.
The overall landscape of short-term rental properties, including supply, demand, competition, and industry trends.