Dividing potential guests into distinct groups based on shared characteristics, allowing for tailored marketing messages and personalized guest experiences.
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A decrease in the number of reservations made for a short-term rental property, often indicating a need to adjust pricing, marketing, or…
Providing clear and accurate information about the property, amenities, house rules, and local area in the listing description to ensure guests have…
The specific needs, desires, and expectations of guests when searching for and booking short-term rentals, such as amenities, location, or property type.
A type of travel that blends business and leisure, with travelers extending business trips for leisure purposes or incorporating leisure activities into…