Refers to the cyclical pattern of bookings a short-term rental experiences throughout the year, often influenced by seasonality, local events, and travel trends.
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A marketing approach that uses data insights to target specific guest segments, personalize marketing messages, and optimize advertising campaigns for better results.
The process of improving a property listing to attract more bookings, including using high-quality photos, compelling descriptions, and relevant keywords.
The overall impression and satisfaction level of guests staying at a short-term rental property, encompassing factors like communication, cleanliness, amenities, and overall…
A centralized system used by property managers to manage bookings, availability calendars, and rates across multiple platforms like Airbnb and VRBO.