Targeting a specific segment of the travel market, such as families, business travelers, or pet owners, with tailored marketing messages and property amenities.
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An individual who occasionally rents out their primary residence or a spare room on platforms like Airbnb, often for supplemental income.
A badge displayed on a host’s profile on platforms like Airbnb, signifying consistent high performance and exceptional guest satisfaction, serving as a…
The overall sentiment and reviews of Ibis hotels found on online platforms, such as travel websites and social media.
The original cost of an asset, such as a property, used to calculate capital gains or losses for tax purposes. Important for…