Investing heavily in marketing channels that fail to reach the target audience or generate a positive return on investment, leading to wasted resources and minimal impact.
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The state agency responsible for collecting lodging taxes from short-term rental operators in Ohio.
An online platform where individuals (guests) can rent short-term accommodations directly from other individuals (hosts), often featuring peer-to-peer communication and booking systems.
Digital tools and platforms designed to streamline and automate various aspects of short-term rental management.
An electronic or smart lock system that allows for keyless entry and remote access control, often used for secure and convenient guest…