Investing heavily in marketing channels that fail to reach the target audience or generate a positive return on investment, leading to wasted resources and minimal impact.
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The period of the year when tourist activity and demand for short-term rentals are at their lowest, typically characterized by lower pricing…
A marketing term used to highlight the experience of living like a local while staying in a short-term rental, immersing oneself in…
The specified timeframe within which a quoted price for a short-term rental reservation remains valid, after which the rates may change based…
Amenities that significantly enhance the guest experience and can justify higher rental rates. Examples include hot tubs, fire pits, game rooms, and…