Dividing potential guests into groups based on their psychological characteristics, such as values, interests, lifestyle, and travel motivations. This information helps tailor marketing messages and property amenities to specific guest types.
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A trial period for a new short-term rental strategy or feature, often involving a limited number of properties or guests to test…
A nickname for a host who embraces technology to automate tasks, enhance guest experience, and streamline their short-term rental operations.
The importance of hosts being flexible and responsive to changing market trends, guest preferences, and industry regulations in the dynamic short-term rental…
The process of predicting future demand and revenue for a short-term rental property based on historical data, market trends, and external factors….