Optimizing property photos to meet the specific requirements and best practices of each platform, such as image size and aspect ratio.
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A marketing theory emphasizing mental availability, brand salience, and reaching broad audiences, often applied to short-term rental marketing for wider reach.
A legal doctrine requiring landlords, including short-term rental hosts, to provide a safe and livable dwelling, even without explicitly stating so in…
The percentage of bookings that are canceled by either the host or the guest within a specific timeframe.
The percentage of booking requests that a host accepts, which can impact their search ranking and Superhost status on platforms like Airbnb.