The proactive practice of shaping guest perceptions and online reputation through positive reviews, prompt communication, and addressing concerns.
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A reservation made directly with the host or property manager, bypassing third-party platforms like Airbnb or VRBO.
A niche form of tourism where travelers participate in volunteer projects or community initiatives during their stay, often seeking authentic experiences and…
The overall impression and satisfaction a guest has with their stay at a short-term rental, encompassing all aspects from pre-booking to post-stay.
The perception of reliability, honesty, and integrity associated with a vacation rental host or property, based on factors such as reviews, communication,…