A marketing technique that uses seemingly contradictory elements to create a memorable and attention-grabbing message, often used in short-term rental listings to highlight unique features or experiences.
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An Indian-based online furniture rental company that allows short-term rental owners to furnish their properties on a subscription basis.
(Used metaphorically) A win in STR that comes at a significant cost, such as getting a booking by lowering prices so much…
A promotional strategy where short-term rental businesses actively reach out to potential guests through targeted advertising, email campaigns, or special offers to…
The use of eco-friendly cleaning products and practices that minimize environmental impact and promote sustainability.