A Hawaiian concept of family and community often used in short-term rental marketing to create a welcoming and inclusive atmosphere.
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Dividing potential guests into distinct groups based on shared characteristics to tailor marketing and services effectively.
Items and services provided to guests to enhance their comfort and convenience, such as toiletries, linens, Wi-Fi, and coffee.
Taxes imposed by local governments on short-term rentals, often including occupancy taxes, tourism taxes, or specific short-term rental fees.
Refers to the ease with which guests driving station wagons, often families, can access the property, including parking and unloading areas.