A term for a generic, uninspired, or misleading marketing approach for a short-term rental, often relying on stock photos, exaggerated descriptions, or misleading promises.
McMarketing
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McMarketing
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A Danish phrase combining “Fun” and “Hygge,” emphasizing the creation of a cozy, enjoyable, and memorable experience for guests.
A key metric for short-term rental businesses, representing the predictable income generated from recurring subscriptions or services, such as property management fees.
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Renting out a portion of one’s primary residence to guests on a short-term basis, typically while the host is also residing in…