A metric used to evaluate the profitability of a short-term rental investment, calculated as the net income generated divided by the total investment cost, expressed as a percentage.
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A Swedish term for “Lake View,” a desirable characteristic for short-term rentals offering tranquility and scenic beauty.
The visual attractiveness of a property from the street, which can significantly influence a potential guest’s first impression and decision to book.
Strategies and efforts aimed at providing guests with a positive and memorable stay, from pre-arrival to post-departure.
The promotion of short-term rentals through personal recommendations and referrals from satisfied guests.