A semi-fictional representation of a host’s perfect guest, outlining their demographics, interests, travel habits, and desired experience. Used to tailor marketing and attract suitable bookings.
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A measure of a short-term rental’s success in attracting bookings within its specific market or niche.
Integrating smart technology to remotely control and schedule lawn and garden irrigation, ensuring property upkeep and potentially saving water, especially relevant for…
Dividing potential guests into distinct groups based on shared characteristics, allowing for tailored marketing messages and personalized guest experiences.
Building relationships with other short-term rental hosts, industry professionals, and local businesses. Networking can provide valuable insights, support, and potential partnerships.