The various platforms and strategies used to promote and market a short-term rental property to potential guests.
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A global advertising, marketing, and public relations agency. While not directly involved in the short-term rental industry, their expertise in branding and…
Leveraging university or school alumni networks to promote short-term rental properties, targeting a specific demographic with shared affiliations.
The percentage of time a short-term rental property is booked over a specific period, indicating its popularity and revenue potential.
A booking type where guests are not entitled to a refund if they cancel, often offered at a discounted rate.