The worldwide industry encompassing travel, accommodation, attractions, and related services.
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A marketing strategy that divides a target market into smaller groups based on geographic location. Short-term rental hosts can use geographic segmentation…
The formal procedure for challenging a decision made by a platform like Airbnb or VRBO, such as a booking cancellation penalty or…
The perception of reliability, honesty, and integrity associated with a vacation rental host or property, based on factors such as reviews, communication,…
An acronym for “Short-Term Vacation Trend Analysis,” it involves examining historical booking data, market trends, and seasonal fluctuations to identify patterns and…