Dividing the target audience into distinct groups based on shared characteristics, such as demographics, travel motivations, or booking behavior, to tailor marketing and services.
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The right of a guest in a short-term rental to enjoy the property without unreasonable disturbances or interference from the host, neighbors,…
A popular travel website that provides reviews and information on hotels, restaurants, and attractions, including short-term rental listings.
Employing a diverse range of marketing channels beyond Airbnb and VRBO, such as social media, email marketing, and metasearch engines, to reach…