A marketing technique that combines geographic and demographic data to identify and target specific customer segments. Short-term rental managers can use geodemographic targeting to reach potential guests with tailored messaging and promotions.
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The revenue generated by a short-term rental property owner or manager after deducting expenses such as cleaning fees, platform fees, and property…
A metric that measures the ease of walking to amenities and points of interest from a property’s location, influencing its desirability for…
Integrating local event calendars with a property management system or website to inform potential guests about upcoming events and attractions.
The ability for hosts or guests to modify the start and end dates of a confirmed reservation, subject to availability and potential…