Gathering data directly from guests with their consent, typically through surveys, preference forms, or direct interactions. This data can be used to personalize guest experiences and tailor marketing efforts.
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The strategic placement of Ibis hotels, often near transportation hubs and city centers, to cater to budget travelers.
(Used metaphorically) A win in STR that comes at a significant cost, such as getting a booking by lowering prices so much…
The process of adjusting rental prices based on factors like seasonality, demand, and competition to maximize occupancy and revenue.
Providing guests with curated lists of recommended activities, attractions, restaurants, and local experiences tailored to their interests and the destination.