Allowing guests to book a portion of a night, offering flexibility for travelers with unconventional itineraries or those needing accommodation for a shorter period.
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A marketing technique that combines geographic and demographic data to identify and target specific customer segments. Short-term rental managers can use geodemographic…
A comprehensive guide provided to guests upon arrival that includes essential information about the property, amenities, house rules, local recommendations, and emergency…
The study and classification of people according to their attitudes, aspirations, and other psychological criteria, especially in market research. Understanding the psychographics…
The process of creating a unique and memorable identity for a short-term rental business, differentiating it from competitors and attracting loyal guests.