A marketing theory emphasizing mental availability, brand salience, and reaching broad audiences, often applied to short-term rental marketing for wider reach.
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Taxes levied on the assessed value of a short-term rental property by local governments, typically paid on an annual basis.
A set of guidelines provided to guests outlining acceptable behavior and expectations during their stay, such as noise levels, smoking policies, and…
A formal request made by a guest or host to Airbnb or VRBO for financial reimbursement due to damages, injuries, or other…
Tailoring the guest experience to individual preferences, such as providing personalized recommendations or welcome gifts, can create a memorable stay.