A scientific approach to marketing based on empirical evidence and behavioral patterns, often applied to understand and optimize customer acquisition and retention in the short-term rental market.
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The practice of analyzing similar short-term rental properties in the same market to determine competitive pricing and assess the value of a…
Hungarian term for “Property Listing,” referring to the online profile of a short-term rental property on platforms like Airbnb and VRBO, showcasing…
The study and classification of people according to their attitudes, aspirations, and other psychological criteria, especially in market research. Understanding the psychographics…
A regular schedule for cleaning, inspections, repairs, and upkeep of the rental property to ensure guest satisfaction and prevent potential issues.