A scientific approach to marketing based on empirical evidence and behavioral patterns, often applied to understand and optimize customer acquisition and retention in the short-term rental market.
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An automated message sent to guests upon successful booking confirmation, including details about the reservation, payment, house rules, and check-in instructions.
The approximate time that a guest expects to arrive at the property, allowing hosts to prepare accordingly.
A form of tourism that emphasizes responsible travel to natural areas, conserving the environment, and sustaining the well-being of local people.
Additional services offered to guests for an extra fee, such as grocery delivery, in-room dining, or laundry services.