A scientific approach to marketing based on empirical evidence and behavioral patterns, often applied to understand and optimize customer acquisition and retention in the short-term rental market.
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Implementing thorough guest verification and screening processes, potentially including background checks or ID verification, on a weekly basis to mitigate risks and…
Strategically managing the check-in and check-out process of guests to ensure a seamless and efficient turnover between bookings.
Refers to situations where the owner or a long-term tenant also occupies a portion of the property while renting out other areas…
A marketing approach that focuses on highlighting the unique and memorable experiences guests can have at a short-term rental, emphasizing the emotional…