Feedback and ratings provided by guests after their stay, influencing the reputation and booking potential of a rental property.
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An exclamation often used in guest reviews to express delight or amazement with a short-term rental experience.
The system used by short-term rental platforms like Airbnb and VRBO to determine the order in which listings are displayed in search…
A research method used to evaluate the ease of use and effectiveness of a short-term rental platform or website by observing how…
A marketing strategy that focuses on reaching potential guests within specific Designated Market Areas (DMAs), typically using advertising platforms that allow for…