The process of researching and evaluating similar short-term rental properties in the same area to understand market trends, pricing strategies, and competitive advantages.
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A marketing strategy that focuses on targeting specific guest demographics and aligning property listings and messaging with their interests and preferences.
Refers to a situation where a neighbor or resident within a shared building or community is opposed to the presence of a…
Any area within a property that can be rented out separately, such as a basement apartment, guest house, or even a converted…
The strategy of managing and synchronizing listings across multiple platforms like Airbnb, VRBO, Booking.com, and direct bookings to maximize exposure and bookings.