A schedule for creating and publishing content related to the short-term rental property, such as blog posts, social media updates, or email newsletters. This helps attract potential guests and build brand awareness.
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Developing a consistent and targeted online presence across various platforms to attract the ideal guest demographic and enhance brand visibility.
A scientific approach to marketing based on empirical evidence and behavioral patterns, often applied to understand and optimize customer acquisition and retention…
The written portion of a property listing that highlights its features, amenities, location, and any other relevant details for potential guests.
A Swedish term for “Sea View,” highlighting a desirable feature for short-term rentals, often commanding premium pricing.