The process of dividing your target market into distinct groups based on shared characteristics such as demographics, travel purpose, or booking behavior, allowing for more targeted marketing and personalized guest experiences.
Menu
You may also like
Measures taken to ensure the safety and security of both guests and the rental property, including security cameras, smoke detectors, carbon monoxide…
Refers to the specific rules and regulations set by local authorities in New Jersey regarding short-term rentals, including licensing, taxes, and permitted…
A trial period for a new short-term rental strategy or feature, often involving a limited number of properties or guests to test…
A Swedish term for “Lake View,” a desirable characteristic for short-term rentals offering tranquility and scenic beauty.