The practice of dividing your target market into smaller groups based on shared characteristics, such as travel purpose, budget, or group size.
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The overall impression and satisfaction a guest has during their stay at a short-term rental, encompassing all aspects from pre-booking communication to…
Regular assessments, conducted every three months, of key performance indicators like occupancy rates, booking trends, and revenue to inform business decisions.
A strategy where an individual rents a property long-term and then sublets it on short-term rental platforms for a profit.
The speed at which hosts respond to booking inquiries and guest messages, crucial for securing bookings and providing excellent customer service.