The ongoing process of refining and improving brand messaging for a short-term rental based on data analysis, guest feedback, and market trends to ensure maximum impact and effectiveness.
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An online platform connecting property owners with potential co-hosts offering management services for short-term rentals.
A guest who books a vacation rental property through the Vrbo platform.
Pricing strategy for short-term rentals where higher rates are charged during periods of peak demand, such as holidays, special events, or popular…
A strategic planning tool used to identify the Strengths, Weaknesses, Opportunities, and Threats of a vacation rental business.