The realistic portion of the total short-term rental market that a property or host can capture in a specific location, considering factors like competition and marketing efforts.
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Elements influencing guest trust and booking decisions, including reviews, property descriptions, host communication, and verification badges.
Reviews, comments, and suggestions provided by guests after their stay, valuable for improving services and understanding guest preferences.
Dividing the target audience for a short-term rental into smaller groups based on demographics, travel preferences, or booking behavior.
Simulated reservations used to check the functionality of booking systems, identify potential issues, and ensure a smooth booking experience for guests.